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Custom Software Development

Software that fits your business — not the other way around.

Off-the-shelf tools force your team to bend around their limits. We build internal software, dashboards, and CRMs shaped to your real workflows, so the tooling disappears and the work gets faster.

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SystemWhat your team runs onAll six practices →
Built, not described

Real interfaces from this discipline.

All work →

Internal software we run ourselves

Five ingestion sources, deduplication, a 0–100 match score, tiering, and a read-only operations view over the whole thing. The tracker below holds 1,232 postings; the run history records what every scheduled pass actually did.

Job tracker: rows scored 0 to 100 with title, company, location, source, found date, verification state and status, above a filter bar for date, minimum score, source and status.
The tracker — scored, tiered, deduplicated
Run history table: each scheduled run with start time, duration, status, exit code, raw postings found, verified count, emails sent and cover letters prepared.
Run history — every scheduled run, measured

2Tyme productOur own system, shown against an anonymized demo dataset that preserves the real scoring distribution. No real employers or application data.

What it's for

Your team has quietly built a second system out of spreadsheets, shared documents and one person who remembers the steps. It works right up until that person is on holiday.

What gets built

The full scope of work.

Business softwareOperational systems that replace spreadsheets, manual handoffs, and the workarounds your team has quietly normalized.
Internal toolsAdmin panels and back-office apps that give your team safe, fast control over the data they touch every day.
DashboardsLive, role-aware views of the metrics that drive decisions — fast to read, hard to misread.
CRM systemsPipelines, contacts, and automations modeled on how your team actually sells and supports — not a generic template.
Workflow platformsMulti-step processes with approvals, audit trails, and notifications, codified so nothing falls through the cracks.
Enterprise solutionsRole-based access, SSO, and integrations that satisfy security review and survive real organizational complexity.
How we approach it

A way of working built for this discipline.

  1. Map the workflow

    We trace how the work moves today — the steps, the exceptions, and the places people lose time — before writing a line of code.

  2. Model the data

    A clean schema is the foundation. We design data models that hold up as requirements grow.

  3. Build in slices

    We ship usable slices of the system early so you can react to working software, not mockups.

  4. Harden & hand off

    Access control, audit logging, and documentation so the system is safe to run and easy to extend.

What we build with
FrontendReact · Next.js · TypeScript · Tailwind CSS
BackendNode.js · Python · PostgreSQL · Prisma
InfraVercel · AWS · Docker · Redis
What you get
  • Hours of manual work removed from weekly operations
  • One source of truth instead of scattered spreadsheets
  • A system your team can grow into, not out of
Built in this discipline

Where you can see it working.

All work →
Run history table: each scheduled run with start time, duration, status, exit code, raw postings found, verified count, emails sent and cover letters prepared.
Automation & internal software

Job Search Ops

A pipeline that collects postings from five sources, deduplicates, scores and tiers them, tracks them, and prepares the paperwork — then stops and lets a person send it.

2Tyme product

Sanity Studio editing an AI Knowledge entry: the visitor question, the approved answer the business wrote, and a list of other ways people ask the same thing. Entries show as approved or draft.
CMS & content platform

Northwind Studio CMS

The back of the house: pages, services, team, FAQs, articles, navigation, settings — and the approved answers the site's AI assistant is allowed to give.

2Tyme product

Questions

Good questions, answered straight.

Yes. Most internal software we build connects to existing systems — accounting, CRMs, payment processors, internal APIs — through documented, observable integrations.

Where it connects

The internal system is usually what the site, the app and the automations all read from — so it is built as the source of truth, not as a fifth copy of the data.

Other practices

Scope it in a few minutes.

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